GEORGE AVELING

CX Malaysia welcomes George Aveling, Chief Re-Imagineer at Elementrix to our Global Advisory Panel. George has been a long-time driver of the Customer Experience in Malaysia, at a consulting level – to create real impact for major organisations across various industries in Malaysia – and through his thought-leadership.

In George’s words: –

“Customers are the reason for every organisation’s existence. Here is the challenge: too few companies consistently deliver great customer experiences. I feel privileged to be a part of the foundation of CX Malaysia. It has the potential, over time, to provide thought leadership, guidance and opportunities for Malaysian organisations to elevate the customer experiences that they deliver. Customers and Malaysian organisations will benefit. And, ultimately, this will build Malaysia’s reputation as an outstanding country, not only in friendliness, but also in service delivery.”

George has been an integral part of CX Malaysia’s journey so far, being a regular contributor and moderating sessions for our Council as this agenda takes shape.

As a member of CX Malaysia’s Global Advisory Panel, Georget will share and promote CX in Malaysia through advisory and advocacy activities. Look out for regular contributions from George and other esteemed members of CX Malaysia’s Global Advisory Panel.