Global Advisory Panel

The CX Malaysia Global Advisory Panel brings together a distinguished network of thought leaders, CX experts, and seasoned practitioners. United by passion and expertise, they contribute valuable insights and guidance to elevate Customer Experience across Malaysia. Through their advisory role, advocacy efforts, and real-world experience, they help shape best practices and steer the nation towards achieving international CX standards.

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SHEP HYKEN

`` Today’s customers are smarter, more demanding, and have more choices than ever before. That’s why customer experience isn’t just important, it’s a competitive necessity.``

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MANPREET SINGH

`` Customer Experience is more than a function — it’s a way of life.``

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MICHELLE LIEW

`` The role of the CX Malaysia’s Global Advisory Panel is critical in sharing insights across industries, fostering a collaborative environment where best practices can be exchanged.``

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GEORGE AVELING

`` Customers are the reason for every organisation’s existence. Here is the challenge: too few companies consistently deliver great customer experiences.``

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RAYMOND DEVADASS

`` In an age of digital acceleration, CX must evolve from transactional service to transformative engagement — experiences that are intuitive, personalised, and purposeful.``

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LOLITTA SUFFIAN

`` Customer experience is no longer a department; it’s a decision-making lens that defines whether we remain relevant.``

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LAU YIN MAY

`` From the moment we wake up and reach for our morning coffee, to dialling into virtual meetings, heading out for lunch, writing reports, picking up groceries from the neighborhood store, or unwinding with a drama series or favourite tune at the end of the day — every action is an experience.``

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MANOJ MENON

`` As industry leaders, we have a critical responsibility to advance CX strategies that drive meaningful impact.``